A collaboration agreement with the Norwegian Football Association (NFF) has been extended by Statoil for a further three years until the end of 2005.
This deal means that the group will continue to be a member of the NFFâs Team Norway club of sponsors.
âWeâve supported Norwegian soccer for many years, and have a good partnership with the NFF,â says Oddvar Høie, marketing manager in Statoilâs promotion and publications department.
âAn important part of this agreement is that we remain the principal sponsor for the national womenâs team.â
Soccer is the fastest-growing womenâs sport, both in Norway and internationally, and about 75,000 Norwegian women play the game today.
The collaboration with the NFF also allows Statoil to promote its brand at football grounds and through games broadcast nationwide on TV in Norway.
âWeâre very pleased to continue this collaboration,â says Mr Høie. âIt also strengthens the other sponsor deals we have in the sports area.
âThese include handing out free shirts to youngsters involved in team sports as well as the partnership we recently established with Norwegian football star Ole Gunnar SolskjĂŚr.â
Statoil has collaborated with the NFF since 1993.